a little about
What is it?
Research Entrepreneurs Accelerating Prosperity (REAP) sparks creative minds to explore the latest interactive, machine-to-machine, and digital display technologies, challenging students to build innovative business opportunities on top of our partners’ technologies.
How we do it
REAP is a leader in platform entrepreneurship. Rather than building technologies from scratch, REAP students learn to make existing technologies do new things for new markets. In this way, REAPsters create new business opportunities for themselves while contributing to the ongoing success of our partners.
Where we do it
REAP is a research initiative within the University of Waterloo. Our main lab – called the Felt Lab – is hosted by one of our founding partners, Quarry Integrated Communications, in St. Jacobs.